Internationalization of emerging market firms : the case of Turkish retailers
Year of publication: |
2010
|
---|---|
Authors: | Eren-Erdogmus, Irem ; Cobanoglu, Emine ; Yalcın, Muge ; Chauri, Pervez N. |
Published in: |
International marketing review. - Bingley : Emerald Publishing Limited, ISSN 0265-1335, ZDB-ID 859767-4. - Vol. 27.2010, 3, p. 316-337
|
Subject: | Globalisierung | Globalization | Internationaler Markteintritt | International market entry | Schwellenländer | Emerging economies | Textilhandel | Textile distribution | Türkei | Turkey |
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