Internet-banking customer analysis based on perceptions of service quality in Taiwan
Year of publication: |
2015
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Authors: | Liang, Chih-Chin ; Wu, Pei-Ching |
Published in: |
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence. - Abingdon, Oxfordshire : Routledge, ISSN 1478-3363, ZDB-ID 2101779-7. - Vol. 26.2015, 5/6, p. 550-568
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Subject: | Internet banking | segmentation | e-commerce | service quality | Dienstleistungsqualität | Service quality | Taiwan | Electronic Banking | Electronic banking | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Internet | Online-Handel | Online retailing | Beziehungsmarketing | Relationship marketing | Qualitätsmanagement | Quality management |
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