Internet use as a part of business strategy in small hotels in the Republic of Croatia
Year of publication: |
2012
|
---|---|
Authors: | Primorac, Dinko ; Smoljić, Mirko ; Bogomolec, Martina |
Published in: |
Megatrend review : the international review of applied economics. - Belgrade, ISSN 1820-4570, ZDB-ID 2209782-X. - Vol. 9.2012, 1, p. 317-328
|
Subject: | Strategisches Management | Strategic management | Internetnutzung | Internet usage | Marketingmanagement | Marketing management | Hotellerie | Hotel industry | Kroatien | Croatia |
-
Šerić, Maja, (2013)
-
ICT, IMC, and brand equity in high-quality hotels of Dalmatia : an analysis from guest perceptions
Šerić, Maja, (2012)
-
Insights on integrated marketing communications : implementation and impact in hotel companies
Šeric, Maja, (2015)
- More ...
-
Internet use as a part of business strategy in small hotels in the Republic of Croatia
Primorac, Dinko, (2012)
-
Impact of corruption on foreign direct investment
Primorac, Dinko, (2011)
-
Moguće strategije banke u poboljšanju usluga internet bankarstva : analiza obeležja korisnika
Primorac, Dinko, (2012)
- More ...