Intra-regional sales, product diversity, and the performance of merchandising multinationals
Year of publication: |
2007
|
---|---|
Authors: | Sukpanich, Nessara ; Rugman, Alan M. |
Published in: |
Journal of international management. - New York, NY : Elsevier, ISSN 1075-4253, ZDB-ID 1285468-2. - Vol. 13.2007, 2, p. 131-146
|
Subject: | Interregionaler Handel | Inter-regional trade | Diversifikation | Diversification | Transaktionskosten | Transaction costs | Unternehmenserfolg | Firm performance | 1997-2003 |
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