Introducing new products that affect consumer privacy : a mediation model
Year of publication: |
October 2016
|
---|---|
Authors: | Lancelot Miltgen, Caroline ; Henseler, Jörg ; Gelhard, Carsten ; Popovič, Aleš |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 69.2016, 10, p. 4659-4666
|
Subject: | New product adoption | Technological innovation | Consumer privacy concerns | Structural equation modeling | Konsumentenverhalten | Consumer behaviour | Datenschutz | Data protection | Innovation | Produktentwicklung | New product development | Strukturgleichungsmodell | Structural equation model |
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