Introduction to e-commerce
Jeffrey F. Rayport, Bernard J. Jaworski
| Year of publication: |
2003 ; 2nd ed., International ed
|
|---|---|
| Authors: | Rayport, Jeffrey F. ; Jaworski, Bernard J. |
| Publisher: |
Boston [Mass. : McGraw-Hill |
| Subject: | Electronic Commerce | E-commerce | Strategisches Management | Strategic management | Theorie | Theory |
| Description of contents: | Table of Contents [gbv.de] ; Table of Contents [loc.gov] ; Description [loc.gov] |
| Extent: | xxvii, 516 p. ill., ports. 26 cm. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook ; Glossar enthalten ; Glossary included |
| Language: | English |
| Notes: | Includes bibliographical references and index. - Previous ed.: Boston, Mass. : McGrawHill/Irwin MarketplaceU, 2002 (domestic (U.S.)) |
| ISBN: | 0-07-123266-4 ; 0-07-255347-2 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013469469