Introductory pricing, market development and profit sharing
Year of publication: |
June 2015
|
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Authors: | Qiu, Chun ; Xu, Yanyi Frank |
Published in: |
Journal of revenue and pricing management. - Basingstoke : Palgrave Macmillan, ISSN 1476-6930, ZDB-ID 2114191-5. - Vol. 14.2015, 3, p. 166-177
|
Subject: | channel interaction | market development | introductory pricing | Entwicklungsländer | Developing countries | Marketing | Preismanagement | Pricing strategy | Theorie | Theory |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Notes: | Corrigendum enhalten in: Band 14.2015, Seite 472 |
Other identifiers: | 10.1057/rmp.2015.7 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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