Investigating consumer ethical beliefs : role of moral philosophies and personality traits
Year of publication: |
2023
|
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Authors: | Gala, Prachi ; Chauhan, Rahul ; King, Robert ; Vitell, Scott J. |
Published in: |
Journal of consumer marketing. - Bradford : Emerald, ISSN 2052-1200, ZDB-ID 2032361-X. - Vol. 40.2023, 6, p. 685-701
|
Subject: | Consumer ethical beliefs | Idealism | Machiavellianism | Narcissism | Relativism | Persönlichkeitspsychologie | Personality psychology | Ethik | Ethics | Konsumentenverhalten | Consumer behaviour | Soziale Werte | Social values |
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