Investigating consumer ethics : a segmentation study
Year of publication: |
2017
|
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Authors: | Arli, Denni |
Published in: |
The journal of consumer marketing. - Bingley : Emerald Publishing Limited, ISSN 0736-3761, ZDB-ID 630151-4. - Vol. 34.2017, 7, p. 636-645
|
Subject: | Australia | Segmentation | Consumer ethics | Australien | Konsumentenverhalten | Consumer behaviour | Ethik | Ethics | Marktsegmentierung | Market segmentation |
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