Investigating determinants of youth's intentions of seeking microcredit in the post-conflict era
Year of publication: |
2014
|
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Authors: | Jebarajakirthy, Charles ; Lobo, Antonio C. ; Hewege, Chandana |
Published in: |
Asia Pacific journal of marketing and logistics. - Bingley : Emerald Group Publishing Limited, ISSN 1355-5855, ZDB-ID 1174740-7. - Vol. 26.2014, 6, p. 579-601
|
Subject: | Consumer behaviour | Consumer perception | Market segmentation | Financial services marketing | Marketing in developing countries | Konsumentenverhalten | Finanzdienstleistung | Financial services | Entwicklungsländer | Developing countries | Mikrofinanzierung | Microfinance | Marktsegmentierung | Marketing | Jugendliche | Youth |
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