Investigating manufacturing companies value co-creation approaches during servitisation
René Chester Goduscheit, Troels Christian Andersen, Andrew Hof, Troels Behrenthz Andersen, Henrik Blach
| Year of publication: |
2023
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|---|---|
| Authors: | Goduscheit, René Chester ; Andersen, Troels Christian ; Hof, Andrew ; Andersen, Troels Behrenthz ; Blach, Henrik |
| Published in: |
International journal of technology management : IJTM. - Geneva : Inderscience Enterprises Ltd, ISSN 1741-5276, ZDB-ID 2048159-7. - Vol. 93.2023, 3/4, p. 241-267
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| Subject: | digital servitisation process | dynamic environment | service-dominant logic | value co-creation approaches | value mechanisms | Betriebliche Wertschöpfung | Value creation | Service-Dominant Logic | Service-dominant logic | Kundenintegration | Customer integration | Kundenwert | Customer value | Leistungsbündel | Bundling strategy | Marketingtheorie | Marketing theory |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJTM.2023.133930 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014428142