Investigating service innovation, bank reputation and customer trust : evidence from Indian retail banking
Abhijeet Biswas, Deepak Jaiswal and Rishi Kant
| Year of publication: |
2022
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|---|---|
| Authors: | Biswas, Abhijeet ; Jaiswal, Deepak ; Kant, Rishi |
| Published in: |
International journal of quality and service sciences. - Bingley [u.a.] : Emerald, ISSN 1756-6703, ZDB-ID 2490487-9. - Vol. 14.2022, 1, p. 1-17
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| Subject: | Bank reputation | Banking industry | Customer loyalty | Customer satisfaction | Customer trust | India | Indian retail banking | Perceived risk | Perceived service innovation | Services marketing | Structural equation modeling | Indien | Beziehungsmarketing | Relationship marketing | Privatkundengeschäft | Personal banking | Kundenzufriedenheit | Dienstleistungsqualität | Service quality | Vertrauen | Confidence | Reputation | Konsumentenverhalten | Consumer behaviour |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJQSS-03-2021-0042 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012884470