Investigating the nexus of service quality and customer loyalty in banking industry via the mediating role of customer satisfaction
Rawan Alafeshat, Uju Violet Alola
| Year of publication: |
September 2017
|
|---|---|
| Authors: | Alafeshat, Rawan ; Alola, Uju Violet |
| Published in: |
Academic journal of economic studies. - Bucharest : Editura Universitară, ISSN 2457-5836, ZDB-ID 2822728-1. - Vol. 4.2018, 3, p. 167-176
|
| Subject: | Quality service | SERVQUAL | customer satisfaction | customer loyalty | commercial bank | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Bank | Privatkundengeschäft | Personal banking |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | hdl:11159/2507 [Handle] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011917917