Investigation of social media marketing : how does the hotel industry in Hong Kong perform in marketing on social media websites?
Nga Ling Chan; Basak Denizci Guillet
| Year of publication: |
2011
|
|---|---|
| Authors: | Chan, Nga Ling ; Guillet, Basak Denizci |
| Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 28.2011, 4, p. 345-368
|
| Subject: | Online-Marketing | Internet marketing | Hotellerie | Hotel industry | Website | Hongkong | Hong Kong |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009272063