Is customer satisfaction an issue of gender? : the market research dilemma, empirical findings, and implications
Florian Siems
Year of publication: |
2010
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Authors: | Siems, Florian |
Published in: |
Journal of international business and economics : JIBE. - [S.I.] : IABE, ISSN 1544-8037, ZDB-ID 25292936. - Vol. 10.2010, 1, p. 174-181
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