Is silence golden? An inquiry into the meaning of silence in professional product evaluations
Year of publication: |
2006
|
---|---|
Authors: | Kamakura, Wagner ; Basuroy, Suman ; Boatwright, Peter |
Published in: |
Quantitative Marketing and Economics. - Springer, ISSN 1570-7156. - Vol. 4.2006, 2, p. 119-141
|
Publisher: |
Springer |
Subject: | Expert product recommendations | Expert consensus | Critic silence | Experience goods | Multinomial logit | Latent measurement model |
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