Is the internet marketing in passenger car industry effective?: a japanese experience
Takashi Morita; Ken Morita
| Year of publication: |
2002
|
|---|---|
| Authors: | Morita, Takashi ; Morita, Ken |
| Published in: |
Economic papers / Warsaw School of Economics, Institute for International Studies. - Warszawa : [Verlag nicht ermittelbar], ISSN 0324-864X, ZDB-ID 1501128-8. - Vol. 32.2002, p. 9-30
|
| Subject: | Kfz-Gewerbe | Automotive services industry | Internet | Marketing | Kfz-Industrie | Automotive industry | Japan |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | In: Economic papers // Institute for International Studies |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001740209