Is your company marketing oriented?
Year of publication: |
1988
|
---|---|
Authors: | Canning, Gordon |
Published in: |
Journal of business strategy. - Bingley : Emerald, ISSN 0275-6668, ZDB-ID 605131-5. - Vol. 9.1988, 3, p. 34-36
|
Subject: | Absatz | USA | Unternehmenserfolg | Firm performance | Marketingmanagement | Marketing management | Unternehmenskultur | Corporate culture |
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