IT-enabled broadcasting in social media : an empirical study of artists’ activities and music sales
Year of publication: |
2015
|
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Authors: | Chen, Hailiang ; De, Prabuddha ; Hu, Yu Jeffrey |
Published in: |
Information systems research : ISR. - Catonsville, MD : INFORMS, ISSN 1047-7047, ZDB-ID 1081934-4. - Vol. 26.2015, 3, p. 513-531
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Subject: | broadcasting | social media marketing | music sales | panel vector autoregression | Social Web | Social web | Online-Marketing | Internet marketing | Musik | Music | Musikwirtschaft | Music industry | Künstler | Artists | Absatz | Sales |
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