IT-Exposure and Firm Value

We analyze the joint influence of a firm’s information technology (IT)-Exposure and investment behavior on firm value. Estimating a firm’s (partial) IT-Exposure allows for distinguishing between firms with a business model that is challenged by IT above and below market average. Hence, we estimate the annual IT-Exposure of a firm using a 3-factor Fama-French model extended by an IT-proxy. Subsequently, we analyze the relationship with Tobin’s Q in a panel data context, accounting for the relationship between IT-Exposure and investments proxied by R&D as well as CapEx. We use more than 48,000 firm-year observations for firms in the Russell 3000 Index covering the period 1990 to 2018. Although IT-Exposure has a negative impact on firm value, this discount can be overcompensated by up to 2.1 times by sufficient investments through R&D and CapEx, giving a firm with an average Tobin’s Q a premium of 14.8% to 19.2%, while controlling for endogeneity