Extent:
Online-Ressource (XXVI, 368p. 64 illus, digital)
Series:
Type of publication: Book / Working Paper
Language: English
ISBN: 978-3-8349-6303-1 ; 978-3-8349-2275-5
Other identifiers:
10.1007/978-3-8349-6303-1 [DOI]
Classification: Betriebliche Information und Kommunikation ; Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10013522883