La jerarquía de efectos clísica de alta involucraciín para la comprensión de la conducta de reciclaje considerando los valores de los consumidores
Year of publication: |
2004
|
---|---|
Authors: | DíaznMeneses, Gonzalo ; Palacio, Asunción Beerli |
Published in: |
International Review on Public and Nonprofit Marketing. - Springer. - Vol. 1.2004, 1, p. 89-109
|
Publisher: |
Springer |
Subject: | Comportamiento del consumidor | jerarquía de efectos clísica | reciclado de residuos | características psicogríficas | Consumer behaviour | classic hierarchy of effects | recycling | psychographic characteristics |
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