The Jossey-Bass guide to strategic communications for nonprofits : a step-by-step guide to working with the media to: generate publicity, enhance fundraising, build membership, change public policy, handle crises and more
Alternative title: | Guide to strategic communications for nonprofits |
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Year of publication: |
1999
|
Authors: | Bonk, Kathy ; Griggs, Henry ; Tynes, Emily |
Publisher: |
San Francisco, Calif. : Jossey-Bass |
Subject: | Nonprofit-Organisation | Öffentlichkeitsarbeit | Marktkommunikation |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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