Journal of interactive marketing
published in association with American Marketing Association
| Alternative title: | Interactive marketing |
|---|---|
| Year of publication: |
1998-
|
| Published: |
12.1998 - |
| Publisher: |
London : SAGE -2008: New York, NY : Wiley -2021: New York, NY : Elsevier |
| Subject: | Online-Marketing | Internet marketing | Beziehungsmarketing | Relationship marketing | Mobile Marketing | Mobile marketing | Marktforschung | Market research | Electronic Commerce | E-commerce |
| Published items: |
39 hits in ECONIS - Online Catalogue of the ZBW
|
Online Resource
| Extent: | Online-Ressource |
|---|---|
| Type of publication: | Journal |
| Language: | English |
| Notes: | Gesehen am 26.01.2023 |
| ISSN: | 1520-6653 |
| Other identifiers: | 10.1002/(ISSN)1522-7138 [DOI] 1501741-2 [ZDB] |
| Classification: | Marketing ; skw-BIZ-07001 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001430885