Kalman Filter Estimation of New Product Diffusion Models
Year of publication: |
1997
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Authors: | Xie, Jinhong ; Song, X.Michael ; Sirbu, Marvin ; Wang, Qiong |
Published in: |
Journal of marketing research : JMR. - Chicago, Ill : Assoc, ISSN 0022-2437, ZDB-ID 2183195. - Vol. 34.1997, 3, p. 378-393
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