Kids and retailing : future trends part 2 - Children in their retail context

Cover -- Editorial advisory board -- Guest editorial -- Shopping for kids' luxury brands: young mothers'identity quest in retail spaces -- Doing it for the kids: the role of sustainability in family consumption -- Children's experiences and parents' perceptions of retailers' mobile applications -- A real child in a virtual world -- Consumer socialisation in a marketer-sponsored edutainment centre -- Teens as impulsive buyers: what is the role of price?

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Year of publication:	2016
Authors:	Faultrier, Brigitte
Other Persons:	Towers, Neil (contributor)
Publisher:	Bradford, West Yorkshire : Emerald Group Publishing Limited
Subject:	Kinder \| Children \| Einzelhandel \| Retail trade \| Konsumentenverhalten \| Consumer behaviour

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Extent:	1 Online-Ressource (101 pages)
Series:	International Journal of Retail & Distribution Management ; v.44
Type of publication:	Book / Working Paper
Language:	English
ISBN:	978-1-78714-165-0 ; 978-1-78714-164-3 ; 978-1-78714-164-3
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10013041722