Kompakt-Lexikon Marketingpraxis : 2.200 Begriffe nachschlagen, verstehen, anwenden
Springer-Fachmedien Wiesbaden (Hrsg.)
| Year of publication: |
2013
|
|---|---|
| Institutions: | Springer Fachmedien Wiesbaden (contributor) |
| Publisher: |
Wiesbaden : Springer-Gabler |
| Subject: | Marketing |
| Description of contents: | Description [swbplus.bsz-bw.de] ; Description [deposit.dnb.de] |
| Extent: | X, 344 S. graph. Darst. 190 mm x 127 mm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Wörterbuch ; Nachschlagewerk ; Reference book |
| Language: | German |
| Notes: | 201309 |
| ISBN: | 3-658-03184-0 ; 978-3-658-03184-8 ; 978-3-658-03185-5 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010225621