Kompatibilität unterschiedlicher Geschäftsmodelle aus Kundensicht : eine Analyse am Beispiel der Luftverkehrsbranche
Year of publication: |
2007
|
---|---|
Authors: | Graf, Luca |
Subject: | Fluggesellschaft | Airline | Wettbewerbsstrategie | Competitive strategy | Geschäftsmodell | Business model | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Luftverkehrsgesellschaft | Billigpreispolitik | Premium-Marke | Kundenwert |
Description of contents: | Table of Contents [gbv.de] |
Extent: | XI, 260 S. graph. Darst. |
---|---|
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Hochschulschrift ; Thesis |
Language: | German |
Thesis: | St. Gallen, Hochsch. für Wirtschafts-, Rechts- und Sozialwiss., Diss., 2007 |
Source: | ECONIS - Online Catalogue of the ZBW |
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