Konflikte bei der Einbeziehung von Kunden in die Produktentwicklung
von Klaus Brockhoff
| Year of publication: |
2005
|
|---|---|
| Authors: | Brockhoff, Klaus |
| Published in: |
Journal of business economics : JBE. - Berlin : Springer, ISSN 0044-2372, ZDB-ID 201074-4. - Vol. 75.2005, 9, p. 859-877
|
| Subject: | Innovation | Innovationsmanagement | Innovation management | Beziehungsmarketing | Relationship marketing | Kundenintegration | Customer integration |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | German |
| Notes: | Zsfassung in engl. Sprache |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003105848