Korean Wave in South Asia : Transcultural Flow, Fandom and Identity

edited by Ratan Kumar Roy, Biswajit Das

Section 1: Fandom and Youth -- Chapter 1 Looking at Fan Identity: The Bangladeshi K-pop Fan -- Chapter 2 Korean Dramas in India - Viewership, Aspirations and Consumerism: A Reception Study among Indian Youngsters -- Chapter 3 Youth and popular culture: Korean Wave in India’s North East -- Chapter 4 The ‘hallyu’ fandom in and around Kolkata: an ethnography of the affective and listening experiences of k-pop fans -- Section 2: Digitalization and Sub-Culture -- Chapter 5 Fandom, Mediated Culture and Re-imagining Identity: Exploring the Hallyu Wave in South Asia -- Chapter 6 Reading K-Pop Memes on Social Media through a Gendered Perspective: The Case of Darjeeling and Kalimpong -- Chapter 7 Understanding Korean Wave through the lens of BTS fandom in India: A Study of Thematically Analyzing the BTS’ Music Content and Response of Indian Fans to BTS’ Music -- Section 3: Glocalization and Cultural Adaptation -- Chapter 8 Adapting Korean Cinema in Indian Way -- Chapter 9 Spinning The ‘K’ yarn: the thriving media cottage entrepreneurship of Mizoram -- Chapter 10 From the reel to the real: a sociological analysis of Korean dramas -- Chapter 11 The Hallyu Phenomenon in Sri Lanka: Investigating the Socio-cultural Dynamics.

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Year of publication:	2022
Other Persons:	Roy, Ratan Kumar (ed.) ; Das, Biswajit (ed.)
Publisher:	2022.: Singapore : Springer Nature Singapore 2022.: Singapore : Imprint: Palgrave Macmillan
Subject:	Korean Culture \| Youth Culture \| Hallyu \| K-Wave \| Transcultural flow \| Südasien \| South Asia \| Südkorea \| South Korea \| Kulturelle Identität \| Cultural identity \| Interkulturelles Management \| Cross-cultural management \| Unternehmenskultur \| Corporate culture

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Extent:	1 Online-Ressource (XXIII, 243 p. 3 illus. in color.)
Series:	Springer eBook Collection
Type of publication:	Book / Working Paper
Type of publication (narrower categories):	Aufsatzsammlung
Language:	English
ISBN:	978-981-16-8710-5 ; 978-981-16-8709-9 ; 978-981-16-8711-2 ; 978-981-16-9458-5
Other identifiers:	10.1007/978-981-16-8710-5 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10013270862