Extent: | XXII, 329 S. graph. Darst. |
---|---|
Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Hochschulschrift ; Thesis |
Language: | German |
Thesis: | Zugl.: Mannheim, Univ., Diss., 2006 |
ISBN: | 978-3-8350-0704-8 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003408717