L'engagement mécénique des entreprises:mesure de l'une des expressions de leur responsabilité sociétale

This article deals with a research in corporate social responsibility. After a literature review on this theme, we expose community involvement as a social strategy and a corporate social expression. Moreover, we propose the construction of a responsibility measure based on the firm's community involvement. This measure permits to mitigate the principal inconvenients in other researches. Finally, this tool is applied to a sample of 77 French companies.

MoreLess

Year of publication:	2001
Authors:	Decock-Good, Christel
Published in:	Revue Finance Contrôle Stratégie. - revues.org. - Vol. 4.2001, 4, p. 29-57
Publisher:	revues.org
Subject:	corporate social responsibility \| community involvement

freely available

Full text |

More access options

Check Google Scholar

In German libraries (KVK)

I need help

More details

Extent:	application/pdf
Type of publication:	Article
Classification:	M14 - Corporate Culture; Social Responsibility ; M40 - Accounting and Auditing. General
Source:	RePEc - Research Papers in Economics

Persistent link: https://www.econbiz.de/10005466876