La curiosité du consommateur : synthèse bibliométrique et bibliographique
Marie Beck
Year of publication: |
2024
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Authors: | Beck, Marie |
Published in: |
Recherche et applications en marketing : RAM. - London : Sage Publ., ISSN 2051-2821, ZDB-ID 2170405-3. - Vol. 39.2024, 2, p. 59-101
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Subject: | bibliométrie | curiosité | information | motivation | nouveauté | Theorie | Theory | Motivation | OECD-Staaten | OECD countries | Leistungsmotivation | Work motivation | Information | Informationsökonomik | Economics of information | Informationsverhalten | Information behaviour | Asymmetrische Information | Asymmetric information | Informationsverbreitung | Information dissemination | Informelle Wirtschaft | Informal economy | Konsumentenverhalten | Consumer behaviour | Leistungsanreiz | Performance incentive |
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