Laddering method in service innovation research
Niels Nolsøe Grünbaum
| Year of publication: |
[2017]
|
|---|---|
| Authors: | Grünbaum, Niels Nolsøe |
| Published in: |
Research methods in service innovation. - Cheltenham, UK : Edward Elgar Publishing, ISBN 1-78536-485-5. - 2017, p. 60-75
|
| Subject: | Marktforschung | Market research | Meinungsforschung | Opinion poll | Dienstleistungsinnovation | Service innovation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011635749