Language and decision making : board members and the investment in the future

Recent research has shown that the grammatical representation of the future in languages influences how future-oriented an individual behaves in her private life. In this paper, I examine whether this effect of language characteristics on a person's behaviour is also evident in the business world. I test the hypothesis that companies with board members whose native language grammatically separates the present from the future are less future-oriented. I find significant effects of the inflectional marking of the future in one language on the growth rate of a company's intangible assets, which I use as a benchmark for its future orientation.