Language in Multimedia: Interaction of Spoken and Written Information
Year of publication: |
1998
|
---|---|
Authors: | Tavassoli, Nader T. |
Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Chicago, Ill : Univ. of Chicago Press, ISSN 0093-5301, ZDB-ID 1886861. - Vol. 25.1998, 1, p. 26-37
|
Saved in:
Saved in favorites
Similar items by person
-
Consumer cognition across cultures
Schmitt, Bernd, (2009)
-
Social context and advertising memory
Puntoni, Stefano, (2007)
-
Tavassoli, Nader T., (2007)
- More ...