Language, knowledge transfer and firm's strategic assets: the strategic role of language in knowledge transfer to China
Year of publication: |
2014
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Authors: | Tan, Hui ; Gartland, Alice |
Published in: |
Journal of Chinese economic and business studies. - Abingdon : Routledge, ISSN 1476-5284, ZDB-ID 2109541-3. - Vol. 12.2014, 1, p. 63-79
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Subject: | language | knowledge transfer | strategic assets | multinational enterprise | China | Wissenstransfer | Knowledge transfer | Multinationales Unternehmen | Transnational corporation | Sprache | Language | Strategisches Management | Strategic management |
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