Laorientación al mercado de la universidad póblica: Un reto para el sistema Untversitario EspaÑol
Year of publication: |
2004
|
---|---|
Authors: | Blanco, Carlos ; Velázquez, Francisco |
Published in: |
International Review on Public and Nonprofit Marketing. - Springer. - Vol. 1.2004, 2, p. 9-28
|
Publisher: |
Springer |
Subject: | Universidad pública | orientación al mercado | rivalidad | Public university | market orientation | rivalry |
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