Le système d’innovation de Benetton et ses limites

This paper focuses on the innovation system in the Benetton case: on the one hand, it puts in evidence the ability of the company in exploiting institutional conditions in order to develop a network organisation and a series of coordinated innovations; on the other hand, it investigates on the characteristics of the circulation of innovation among Benetton suppliers and distributors. The paper was presented at the conference Les systèmes d’innovations: multiplicité des échelles, diversité des espaces, Bordeaux, Maison de Sciences de l’Homme d’Aquitaine, November 16-17, 2006.