Lead Community Fundraising : Successfully Connecting People Digitally

by Linda Mareen Neugebauer, Irene Zanko

Chapter 1. How digitalization is changing the world -- Chapter 2. Where are we currently in digital fundraising? -- Chapter 3. New digital world, new digital terms -- Chapter 4. All about lead community fundraising -- Chapter 5. Lead community -- Chapter 6. This is how lead community fundraising works: the campaign -- Chapter 7. This is how lead community fundraising works: the multi-cycle -- Chapter 8. This is how lead community fundraising works: the how to do guide -- Chapter 9. This is how lead community fundraising works: the team -- Chapter 10. This works in lead community fundraising: more than 20 international examples -- Chapter 11. The most important information -- Chapter 12. And what's next?.

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Year of publication:	2021 ; 1st ed. 2021.
Authors:	Neugebauer, Linda Mareen ; Zanko, Irene
Publisher:	2021.: Cham : Springer International Publishing 2021.: Cham : Imprint: Springer
Subject:	Fundraising \| Social Web \| Social web \| Nonprofit-Organisation \| Nonprofit organization \| Erfolgsfaktor \| Success factor \| Digitalisierung \| Digitization

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Extent:	1 Online-Ressource(XV, 188 p. 64 illus., 10 illus. in color.)
Series:	Management for Professionals
Type of publication:	Book / Working Paper
Language:	English
ISBN:	978-3-030-77849-1 ; 978-3-030-77848-4 ; 978-3-030-77850-7 ; 978-3-030-77851-4
Other identifiers:	10.1007/978-3-030-77849-1 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10012585312