Leading advertisers efficiency evaluated by data envelopment analysis
Year of publication: |
2008-10
|
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Authors: | Ellero, Andrea ; Funari, Stefania ; Moretti, Elena |
Institutions: | Dipartimento di Matematica Applicata, Università Ca' Foscari Venezia |
Extent: | application/pdf |
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Series: | Working Papers. - ISSN 1828-6887. |
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Number 167 15 pages |
Classification: | C61 - Optimization Techniques; Programming Models; Dynamic Analysis ; M37 - Advertising |
Source: |
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