Leading innovation – resolving creativity’s paradoxes

Purpose: Corporate innovation is an often misunderstood process, largely because managing it successfully requires inherently contradictory aims, such as control and freedom. This article looks at a variety of approaches by leading authorities. Design/methodology/approach: A number of recent books have examined the paradoxical tensions at the heart of the innovation process. The article assesses the guidance they offer practitioners on how to manage a process replete with conflict and contradictions. Findings: Several authors suggest unconventional approaches to unleash the talents of individuals and groups in ways that are productive for the organization. Practical implications: One of the main challenges in leading innovation is to cultivate both cohesion and dissent. Originality/value: This masterclass is a useful primer for practitioners leading an innovation initiative.