Legitimacy, attitudes and intended patronage : understanding challenges facing black entrepreneurs
Year of publication: |
2015
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Authors: | Ogbolu, Michael N. ; Singh, Robert P. ; Wilbon, Anthony |
Published in: |
Journal of developmental entrepreneurship : JDE ; a publication devoted to issues concerning microenterprise development. - Hackensack, NJ [u.a.] : World Scientific Publishing, ISSN 1084-9467, ZDB-ID 2038834-2. - Vol. 20.2015, 1, p. 1-19
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Subject: | Black entrepreneurship | consumer perceptions | legitimacy | Entrepreneurship | Entrepreneurship approach | Schwarze Menschen | Black people | Legitimität | Legitimacy | Konsumentenverhalten | Consumer behaviour | Unternehmer | Entrepreneurs | Unternehmensgründung | Business start-up |
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