Leveraging events to ensure enduring benefits : the legacy strategy of the 2015 AFC Asian Cup
Sheranne Fairley, Hannah Lovegrove, Michael Brown
| Year of publication: |
August 2016
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|---|---|
| Authors: | Fairley, Sheranne ; Lovegrove, Hannah ; Brown, Michael |
| Published in: |
Sport management review. - Abingdon : Routledge, Taylor & Francis Group, ISSN 1441-3523, ZDB-ID 2105257-8. - Vol. 19.2016, 4, p. 466-474
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| Subject: | Legacy | Leveraging | Event tourism | Trade and investment | Multicultural engagement | 2015 AFC Asian Cup | Asien | Asia | Sportveranstaltung | Sport event | Wirkungsanalyse | Impact assessment | Tourismuswirtschaft | Tourism industry | Tourismus | Tourism | Großveranstaltung | Big event | Event-Marketing | Event marketing | Auslandsinvestition | Foreign investment |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.smr.2016.01.003 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011566690