Leveraging relationship orientation and its impact on relationship outcomes
Year of publication: |
2012
|
---|---|
Authors: | Stewart, Geoffrey T. ; Zacharia, Zach, G. ; Artis, Andrew G. |
Published in: |
The journal of business & industrial marketing. - Bingley : Emerald Publishing Limited, ISSN 0885-8624, ZDB-ID 649550-3. - Vol. 27.2012, 8, p. 644-658
|
Subject: | Lieferantenmanagement | Supplier relationship management | Lieferkette | Supply chain | Industrie | Manufacturing industries | USA | United States |
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