Extent: | 289 S. graph. Darst. |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Wörterbuch ; Nachschlagewerk ; Reference book |
Language: | German |
Notes: | Literaturverz. S. 285 - 289 |
ISBN: | 3-86641-047-6 ; 978-3-86641-047-3 |
Classification: | Betriebliche Information und Kommunikation ; Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003814758