Extent: | 333 S. : graph. Darst. |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Enzyklopädie |
Language: | German |
Notes: | 1. Aufl. u.d.T.: Pepels, Werner: Kompaktlexikon Produktmanagement |
ISBN: | 978-3-939707-60-8 |
Classification: | Marketing |
Source: |
Persistent link: https://www.econbiz.de/10004547711