Licensing exchange : insights from the biopharmaceutical industry
Year of publication: |
2008
|
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Authors: | Wuyts, Stefan ; Dutta, Shantanu |
Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 622691-7. - Vol. 25.2008, 4, p. 273-281
|
Subject: | Biotechnologie-Industrie | Biotechnology industry | Patent | USA | United States |
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