Life insurance in Nigeria : an application of the theory of reasoned action to consumers' attitudes and purchase intention
Year of publication: |
2007
|
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Authors: | Omar, Ogenyi Ejye ; Owusu-Frimpong, Nana |
Published in: |
The service industries journal. - Abingdon : Routledge, ISSN 0264-2069, ZDB-ID 722623-8. - Vol. 27.2007, 7/8, p. 963-976
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Subject: | Lebensversicherung | Life insurance | Branchenentwicklung | Sector development | Verbrauchereinstellung | Consumer attitudes | Nigeria |
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