Limits to networking capabilities : relationship trade-offs and innovation
Year of publication: |
October 2018
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Authors: | Ford, Jerad A. ; Verreynne, Martie-Louise ; Steen, John |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 74.2018, p. 50-64
|
Subject: | Embeddedness | Suppliers and customers | Products and services | Innovation | Attention | Trade-offs and lock-in | Lieferantenmanagement | Supplier relationship management | Unternehmensnetzwerk | Business network | Produktentwicklung | New product development | Beziehungsmarketing | Relationship marketing | Innovationsmanagement | Innovation management |
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